
House5 Apartment
Luxury guest site + a full property management portal: role-based access, bookings, invoicing, guest self-registration.
Want something like this? →SOFTWARE ENGINEER · FOUNDER, SELMCORP
I build the thing myself , no agency layers, no slow back-and-forth. Pick what you need, see the price, start today.
PICK YOUR PATH
Fixed starting prices. Final quote depends on scope , message me with what you need and I'll confirm the exact price in minutes.
Landing pages, full business sites, or custom web platforms , built and deployed fast.
An AI system that answers, qualifies, or handles a task your business currently pays a person to do manually.
Flyers, social content sets, or a full visual identity , built to make your business look as serious as it is.
Not sure which one fits? Tell me the problem → I'll point you to the right path.
WHAT I ACTUALLY BUILD
Most people offering "web and branding" can't go deeper than a template. I write production software, architect systems that scale, and build the AI layer most agencies can't touch.
Real applications, not just websites. Python, JavaScript/TypeScript, PHP , backend systems, APIs, databases, admin platforms with real business logic.
Agentic workflows, automated pipelines, and AI systems that remove entire job functions , not chatbot gimmicks.
I design how the pieces fit before I write a line of code , databases, infrastructure, role-based access, scale paths.
Visual identity, design systems, and content engines that make a business look as serious as the engineering behind it.
I've built and run a multi-division company. I think in unit economics and growth paths, not just deliverables.
AI INTEGRATION
Every site or platform I build can ship with an AI layer baked in , a chat agent that answers questions, qualifies leads, and books calls while you sleep. Not a bolt-on widget. Part of the build.
Add AI to my projectHi, do you have availability this weekend?
Yes , I have Saturday 2PM or Sunday 11AM open. Want me to book one?
SELECTED WORK
Real builds.

Luxury guest site + a full property management portal: role-based access, bookings, invoicing, guest self-registration.
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Multi-page company platform , blog, careers, portfolio, flyer gallery.
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Self-mastery platform with 12 tracking modules and AI-powered weekly reviews.
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Full artist platform with a campaign microsite , countdown, pre-save, fan capture, press kit.
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Corporate site with scroll animations and a custom PHP contact pipeline.
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Six-page UK education platform with newsletter capture and blog filtering.
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Cursor trails, magnetic buttons, parallax, masonry gallery , full motion-forward build.
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Scene-by-scene scroll experience with a parallax hero and CMS-driven property grid.
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Logistics and dispatch operations platform , load management, driver workflows, and operational tooling for a trucking business.
Want something like this? →CASE STUDY · REPRESENTATIVE BUILD
This is a representative build illustrating the kind of automation system I design and ship , the architecture pattern, not a specific client's confidential numbers.
A service business was losing leads overnight and on weekends. Every inquiry needed a human to qualify it, route it, and respond , slow, inconsistent, and expensive to staff around the clock.
An AI agent wired into WhatsApp and the website chat, backed by a custom knowledge base. It qualifies leads, answers FAQs accurately, books consultations directly into the calendar, and escalates only the leads that actually need a human.
Webhook intake → LLM agent with tool-calling (calendar, CRM, knowledge base) → structured handoff to the team for anything outside its scope. Built to be auditable, not a black box.
WHAT IT'S LIKE TO WORK TOGETHER
Representative feedback drawn from completed projects , names reflect the business or project, not individuals.
We needed a booking and management system that could handle real guests, real payments, and real staff , not a template. What we got was a full platform that just works, end to end.
Fast, direct, and the kind of communication that didn't waste our time. The site was live faster than agencies quoted us just for a proposal.
Our dispatch operations needed real structure, not another spreadsheet. What was built fit how the business actually runs , not how a generic template assumes it should.
ABOUT
I'm the founder of Selmcorp , software, AI, and brand systems, built by someone who actually writes the code and architects the systems, not just manages a team that does.
When you hire me, you get a founder-level standard on a freelancer's timeline. Most people pick one. You get both.